★★★★★ 5.0
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This is Holland
This building is completely backwards - you enter on solid ground but end up soaring 300 feet above the Netherlands without ever leaving Amsterdam Noord. Welcome to This is Holland, where since 2017, a massive spherical screen has been turning Overhoeksplein into the country's most unlikely airport! Here's what most tourists miss - you're standing in Amsterdam's newest district, built on reclaimed land that was underwater just decades ago. The irony? Inside this sleek building, you'll experience the very same aerial views that Dutch engineers used when they literally created the land beneath your feet using centuries-old polder techniques. That dome you see houses the Netherlands' only 5D flight simulator, where hydraulic seats, wind machines, and even carefully timed scents make your brain believe you're actually flying. The eight-minute journey covers 400 years of Dutch ingenuity in real-time, from the Wadden Sea to those famous Amsterdam canals just across the water. The building's location is no accident - Overhoeksplein sits directly across from where those first land reclamation projects began, making this the perfect spot to appreciate what the Dutch call their greatest achievement: stealing land from the sea itself.
Did You Know?
- Fact 1: This is Holland is the first flying theatre in the Benelux region (Netherlands, Belgium, Luxembourg), featuring a state-of-the-art 40-seat i-Ride system from Brogent Technologies, and is housed in a distinctive circular building originally designed as an office—now marked by a giant high-heeled clog, a playful nod to traditional Dutch footwear that’s no longer worn but remains a cultural icon.
- Fact 2: The attraction’s 9-minute 5D flight experience uses augmented and virtual reality, wind, mist, and scents to simulate soaring over iconic Dutch landscapes—including Amsterdam’s canals, tulip fields, Kinderdijk windmills, and the Delta Works—while also educating visitors about Dutch history, culture, and UNESCO World Heritage sites through engaging pre- and post-shows.
- Fact 3: Located in Amsterdam North, This is Holland was deliberately placed outside the city center to help alleviate tourist overcrowding, offering a free ferry ride from Amsterdam Centraal and positioning itself near the A’DAM Lookout and EYE film museum, making it both a hidden gem and a catalyst for the development of a vibrant new district.